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UNWTO Tourism Highlights: 2018 Edition | World Tourism Organization. https://www.e-unwto.org/doi/book/10.18111/9789284419876
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Travel & Tourism Global Economic Impact & Issues. 2018.https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=1&ved=2ahUKEwjYwvbeu4vfAhWJUxUIHaXRCvoQFjAAegQICBAC&url=https%3A%2F%2Fwww.wttc.org%2F-%2Fmedia%2Ffiles%2Freports%2Feconomic-impact-research%2Fdocuments-2018%2Fglobal-economic-impact-and-issues-2018-eng.pdf&usg=AOvVaw0XAJJrFVkSjj8Sl4Ud2e0_
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McCabe S. The Routledge handbook of tourism marketing. New York: : Routledge 2014. https://uoelibrary.idm.oclc.org/login?url=http://www.routledgehandbooks.com/doi/10.4324/9781315858265
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McCabe S. The Routledge handbook of tourism marketing. New York: : Routledge 2014. https://uoelibrary.idm.oclc.org/login?url=http://www.routledgehandbooks.com/doi/10.4324/9781315858265
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Page S, Connell J. Tourism: a modern synthesis. Fourth edition. Hampshire: : Cengage Learning 2014. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9781473705692
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McCabe S. The Routledge handbook of tourism marketing. New York: : Routledge 2014. https://uoelibrary.idm.oclc.org/login?url=http://www.routledgehandbooks.com/doi/10.4324/9781315858265
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Cabiddu, Francesca, Lui, Tsz-Wai, Piccoli, Gabriele. MANAGING VALUE CO-CREATION IN THE TOURISM INDUSTRY. Annals of Tourism Research 2013;42.https://uoelibrary.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=sph&AN=89279626&site=eds-live&scope=site
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Armstrong G, Kotler P. Marketing: an introduction. Twelfth edition. Boston: : Pearson 2015. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9781292066028
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Page S, Connell J. Tourism: a modern synthesis. Fourth edition. Hampshire: : Cengage Learning 2014. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9781473705692
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Vargo SL, Lusch RF. Service-dominant logic: continuing the evolution. Journal of the Academy of Marketing Science 2008;36:1–10.https://uoelibrary.idm.oclc.org/login?url=http://link.springer.com/article/10.1007/s11747-007-0069-6
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Vogt, Christine A.1 vogtc@msu.edu. Customer Relationship Management in Tourism: Management Needs and Research Applications. Journal of Travel Research 2011;50:356–64. doi:10.1177/0047287510368140
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Middleton VTC. Marketing in travel and tourism. 4th ed. Oxford: : Butterworth-Heinemann 2009. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9780080942957
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Cox, Carmen, Wray, Meredith. Best Practice Marketing for Regional Tourism Destinations. Journal of Travel & Tourism Marketing 2011;28.https://uoelibrary.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=sph&AN=63000705&site=eds-live&scope=site
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Tourism WA marketing - YouTube. https://www.youtube.com/watch?v=3c_F2xPSC-g
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Pike S. Destination marketing: essentials. Second edition. Oxfordshire, [England]: : Routledge 2016. http://exeter.eblib.com/patron/FullRecord.aspx?p=4218694
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Dwyer, LarryMistilis, Nina. Development of MICE Tourism in Australia. Journal of Convention & Exhibition Management; 1999;1:85–100.https://uoelibrary.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=edb&AN=75930971&site=eds-live&scope=site
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Hirvonen S, Laukkanen T. Brand orientation in small firms: an empirical test of the impact on brand performance. Journal of Strategic Marketing 2014;22:41–58.https://uoelibrary.idm.oclc.org/login?url=http://www.tandfonline.com/doi/abs/10.1080/0965254X.2013.819372
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CABI. ‘Visit Soon’: Australia targets VFR market in new campaign. https://www.cabi.org/leisuretourism/news/23763
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Wang Y, Pizam A, ProQuest (Firm). Destination marketing and management: theories and applications. Cambridge: : CAB International 2011. http://ebookcentral.proquest.com/lib/exeter/detail.action?docID=772203
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Porter’s generic strategies - Wikipedia. https://en.wikipedia.org/wiki/Porter%27s_generic_strategies
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Ansoff Matrix - Wikipedia. https://en.wikipedia.org/wiki/Ansoff_Matrix
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Campelo A, Edward Elgar Publishing. Handbook on place branding and marketing. Cheltenham, UK: : Edward Elgar Publishing Limited https://uoelibrary.idm.oclc.org/login?url=http://www.elgaronline.com/view/9781784718596.xml
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Husbands, Winston C. Periphery resort tourism and tourist — resident stress: an example from Barbados. Leisure Studies; 1986;5:175–88.https://uoelibrary.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=edb&AN=75610201&site=eds-live&scope=site
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Middleton VTC. Marketing in travel and tourism. 4th ed. Oxford: : Butterworth-Heinemann 2009. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9780080942957
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Pike S. Destination marketing: essentials. Second edition. Oxfordshire, [England]: : Routledge 2016. http://exeter.eblib.com/patron/FullRecord.aspx?p=4218694
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McCabe S. The Routledge handbook of tourism marketing. New York: : Routledge 2014. https://uoelibrary.idm.oclc.org/login?url=http://www.routledgehandbooks.com/doi/10.4324/9781315858265
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Your place or mine? - YouTube. https://www.youtube.com/watch?v=aD7IqLfivtU
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Definition of Sustainable Tourism from UNWTO. http://sdt.unwto.org/content/about-us-5
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McCabe S. The Routledge handbook of tourism marketing. New York: : Routledge 2014. https://uoelibrary.idm.oclc.org/login?url=http://www.routledgehandbooks.com/doi/10.4324/9781315858265
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Middleton VTC. Marketing in travel and tourism. 4th ed. Oxford: : Butterworth-Heinemann 2009. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9780080942957
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Armstrong G, Kotler P. Marketing: an introduction. Twelfth edition. Boston: : Pearson 2015. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9781292066028
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Solomon MR, Bamossy GJ, Askegaard S, et al. Consumer behaviour: a European perspective. Sixth edition. Harlow, England: : Pearson 2016. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9781292116754
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Middleton VTC. Marketing in travel and tourism. 4th ed. Oxford: : Butterworth-Heinemann 2009. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9780080942957
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Rob LawDimitrios BuhalisCihan Cobanoglu. Progress on information and communication technologies in hospitality and tourism. International Journal of Contemporary Hospitality 2014;26:727–50. doi:10.1108/IJCHM-08-2013-0367
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Law, RobQi, ShanshanLeung, Bonnie. Perceptions of Functionality and Usability on Travel Websites: The Case of Chinese Travelers. Asia Pacific Journal of Tourism Research; 2008;13:435–45.https://uoelibrary.idm.oclc.org/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=edb&AN=34849834&site=eds-live&scope=site
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Hastings G, Domegan C. Social marketing: rebels with a cause. Third edition. Abingdon, Oxon: : Routledge 2018. http://www.taylorfrancis.com/start-session?idp=https%3A%2F%2Felibrary.exeter.ac.uk%2Fidp%2Fshibboleth&redirectUri=https%3A%2F%2Fwww.taylorfrancis.com%2Fbooks%2F9781315648590
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Han, WeiMcCabe, ScottWang, YiChong, Alain Yee Loong. Evaluating user-generated content in social media: an effective approach to encourage greater pro-environmental behavior in tourism? JOURNAL OF SUSTAINABLE Published Online First: 2018. doi:10.1080/09669582.2017.1372442
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Hastings G, Domegan C. Social marketing: rebels with a cause. Third edition. Abingdon, Oxon: : Routledge 2018. http://www.taylorfrancis.com/start-session?idp=https%3A%2F%2Felibrary.exeter.ac.uk%2Fidp%2Fshibboleth&redirectUri=https%3A%2F%2Fwww.taylorfrancis.com%2Fbooks%2F9781315648590
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Middleton VTC. Marketing in travel and tourism. 4th ed. Oxford: : Butterworth-Heinemann 2009. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9780080942957
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McCabe S. The Routledge handbook of tourism marketing. New York: : Routledge 2014. https://uoelibrary.idm.oclc.org/login?url=http://www.routledgehandbooks.com/doi/10.4324/9781315858265
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Ukpabi, Dandison C.Karjaluoto, Heikki. What drives travelers’ adoption of user-generated content? A literature review. TOURISM MANAGEMENT PERSPECTIVES; Published Online First: 2018. doi:10.1016/j.tmp.2018.03.006
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Lu, WeilinStepchenkova, Svetlana. User-Generated Content as a Research Mode in Tourism and Hospitality Applications: Topics, Methods, and Software. JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT; Published Online First: 2015. doi:10.1080/19368623.2014.907758
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Middleton VTC. Marketing in travel and tourism. 4th ed. Oxford: : Butterworth-Heinemann 2009. http://www.vlebooks.com/vleweb/product/openreader?id=Exeter&isbn=9780080942957